Websites Built to Get You Calls
Not Just Look Good
We build custom WordPress websites for home service and dental businesses — mobile-first, under 2.5 seconds, and engineered around one goal: more leads.
Book a Free Strategy CallBuilt for Businesses That Run on Leads
We don’t build websites for everyone. We specialize in home services and dental — industries where a slow, weak site is costing you jobs and patients every single day.
HVAC
Furnace repair, AC install, emergency calls — we build for high-intent searches that convert.
Plumbing
Emergency and scheduled service pages built to capture leads before your competitor does.
Electrical
Panel upgrades, EV charging, inspections — dedicated pages for each service you offer.
Construction & Roofing
Project-focused websites built to generate quote requests and calls from the right customers.
Dental Clinics
Patient-converting websites for implants, Invisalign, emergency dental, and general care.
Your Website Is Losing You Jobs
Most trade and dental websites have the same issues. They look fine but they don’t convert — and that’s the only metric that matters.
Loads in 5+ Seconds on Mobile
53% of mobile users leave if a page takes more than 3 seconds. Slow sites don’t just lose visitors — they lose jobs.
No Dedicated Service Pages
One generic “Services” page can’t rank for furnace repair, AC installation, and emergency HVAC at the same time.
CTAs Buried or Missing
If a visitor has to scroll to find your phone number, you’ve already lost them. Conversion happens above the fold.
Built on Wix or Squarespace
Template builders are fine for portfolios. For local SEO and speed, they can’t compete with a properly built WordPress site.
No Conversion Tracking
If you don’t know which pages are generating leads, you can’t improve them. Most sites have zero tracking set up.
Converting at Under 1%
Industry average for home services is 2–3%. A properly built site hits 6–8%+. That gap is jobs and patients walking out the door.
Every Decision Is Made for Conversion
Design is secondary. Structure, speed, and CTA placement come first — because a pretty website that doesn’t convert is just an expensive brochure.
Mobile-First Architecture
Over 70% of your traffic is on mobile. We design for the phone first, then scale up — not the other way around.
Speed Under 2.5 Seconds
90%+ of pages we build load under 2.5 seconds. Optimized images, clean code, no bloat. Speed is a ranking factor and a conversion factor.
Dedicated Landing Pages
Each service gets its own page — targeting its own keyword, with its own CTA. That’s how you rank for multiple searches at once.
Conversion Tracking Built In
GTM, GA4, and call tracking installed from day one. You’ll know exactly which pages and campaigns are generating leads.
WordPress Ranks. AI Site Builders Don’t.
Wix, Squarespace, and AI site builders are fine for a personal blog. For a local service business competing on Google, a properly optimized WordPress site wins every time.
✓Full SEO Control
Schema markup, custom meta, canonical tags, sitemap control — WordPress gives you every SEO lever. Template builders lock you out of most of them.
✓Faster Page Speed
Clean, custom-built WordPress sites consistently outperform Wix and Squarespace on Core Web Vitals — the metrics Google uses to rank you.
✓You Own Your Site
No platform lock-in. Your site, your hosting, your data. Cancel Wix and your site disappears. WordPress goes with you anywhere.
✓Scales With Your Business
Add service areas, new pages, booking systems, CRM integrations — WordPress handles it without rebuilding from scratch.
Straightforward Pricing. No Surprises.
One-time build fee + $200 retainer for website management & hosting as well as reporting on organic calls & form fills.
Custom Website Build
- ✓ Up to 8–10 custom pages including service landing pages
- ✓ Mobile-first, loads under 2.5 seconds
- ✓ On-page SEO optimized
- ✓ GTM + GA4 conversion tracking setup
- ✓ Call tracking integration
- ✓ Contact forms + click-to-call CTAs
- ✓ Local schema markup
- ✓ Google Business Profile optimization
- ✓ + $200/mo from Month 2 (hosting & maintenance — required)
Additional Landing Pages
- ✓ Keyword-targeted service or location page
- ✓ Matched to existing site design
- ✓ SEO optimized, mobile-first
- ✓ CTA and conversion tracking included
- ✓ Ready to connect to Google Ads campaigns
Hosting & Maintenance
- ✓ Web hosting & uptime monitoring
- ✓ Security updates & plugin maintenance
- ✓ Monthly organic call & lead reporting
- ✓ Keyword ranking tracking
- ✓ Performance monitoring — speed & Core Web Vitals
- ✓ Ensuring you’re receiving calls & tracking correctly
Prefer to Talk First?
Book a free 10-minute call. We’ll look at your current site, identify what’s costing you leads, and tell you exactly what we’d build.
Book Your Free 10-Min Call